United States · Privacy · 12 Mar 2025

Honda fined $632,500 for making it hard to opt out of data sharing

$632,500 fine plus a simpler privacy request process and compliance certification

Company: American Honda Motor Co.
Regulator or court: California Privacy Protection Agency
Law: California Consumer Privacy Act (CCPA)
Status: Settlement

What happened

California's privacy regulator found Honda made people verify their identity and hand over more personal information than needed just to opt out of data sales or limit data use. Its cookie tool made opting out harder than opting in, and Honda could not show proper contracts with its ad-tech partners. In its first CCPA enforcement decision, the agency fined Honda and ordered it to fix the process.

Sources

CPPA announcement (12 Mar 2025)CPPA stipulated order

Summary in our own words. General information, not legal advice.

Ready when you are

Could this happen to you? Let’s find out.

Tell me what you’re building. I’ll tell you what you need. No obligation.

Book an intro call

What happened

Marketing firms pay $930,000 over fake AI 'listening' ad service

Coupang hit with Korea's biggest ever privacy fine after insider data leak

GM pays record $12.75m for selling drivers' location and driving data

Could this happen to you? Let’s find out.